Focus on Advocacy: Legislative Onslaught

This article assesses the current legislative challenges facing the U.S. advertising industry.

Focus on Advocacy: Legislative Onslaught

Ellen Neuborne

The new Congress has taken dead aim at marketers and advertisers, with a broad agenda of proposed regulations, restrictions, and taxes

Amy Healy, director of public policy for the Yellow Pages Association, thought she might be in for a quiet period, relatively speaking. After all, with war raging on two fronts and a struggling economy limping along, how would legislators find the time to focus on issues impacting the Berkeley Heights, N.J., trade organization and the broader marketing community? Turns out, they found the time. Healy's desk is filled with projects dealing with...

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