Virgin Atlantic Airways - Narita Clubhouse

The Japanese Business Class passenger market is extremely challenging to satisfy due to national carrier allegiances.

Virgin Atlantic Airways – Narita Clubhouse

Interiors LeisureVirgin Atlantic in-House Design Team in collaboration with Klein Dythsm Architecture.

PROJECT OVERVIEW

1 Outline of Project Brief

Include key marketing / business objectives as bullet points.

  • Support the service design ambition for Virgin Atlantic clubhouses

  • Capture an increased passenger market share;

  • Provide 40% more seats;

  • Double the size of the business centre;

  • Add two WC facilities;

  • Improve passenger satisfaction levels by 30%

  • Improve the service features as available in VA's other lounges;

  • Capture the brand and design values;

  • Six month conception-completion programme period.

2 Description

The facility required refurbishing and...

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