Tower Hamlets Council – We can recycle more
Environment999 London
EXECUTIVE SUMMARY
Tower Hamlets' recycling rate was the lowest of any London Borough and well below the national average. We needed to ensure that a clearly demonstrable step change improvement had to be evident as a result of our campaign. We achieved this through our groundbreaking 'We Can Recycle More' campaign which aimed to improve Tower Hamlets' yearly residential recycling rate from 12.89% to 19% by March 09. This yearly target was exceeded at 19.51%, and the cumulative total for the campaign period of October 08 to March...