Campaign to adopt children from foster care - you don’t have to be perfect to be a perfect parent

More than half a million children in the U.S. need fostering but evaluative research revealed that many potential foster parents doubted their suitability for the role, particularly regarding older and ethnic children.

Campaign to adopt children from foster care – you don't have to be perfect to be a perfect parent

CATEGORY

Non-profit/Public Service

CAMPAIGN

Adoption/Foster Care: “You Don't Have to Be Perfect to Be A Perfect Parent”

SUMMARY

Thousands of children in the U.S. foster care system are in need of permanent, loving homes. Perhaps no public service campaign has ever had a more daunting call to action. Working with the Ad Council and The Collaboration to AdoptUsKids, kirshenbaum bond + partners launched a public service campaign designed to inspire prospective adoptive parents to take the next step to learn more...

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