Campaign to adopt children from foster care – you don't have to be perfect to be a perfect parent
CATEGORY
Non-profit/Public Service
CAMPAIGN
Adoption/Foster Care: “You Don't Have to Be Perfect to Be A Perfect Parent”
SUMMARY
Thousands of children in the U.S. foster care system are in need of permanent, loving homes. Perhaps no public service campaign has ever had a more daunting call to action. Working with the Ad Council and The Collaboration to AdoptUsKids, kirshenbaum bond + partners launched a public service campaign designed to inspire prospective adoptive parents to take the next step to learn more...