Digital Direct - integrating technology in a price driven market

A campaign by Steak for Digital Direct, a UK-based e-commerce website (internet only) offering electrical goods.

Integrating Technology in a Price Driven Market

INTRODUCTION

Digital Direct is an e-commerce website, offering a wide range of electrical goods and related peripherals (furniture and fittings, etc).The site offers a comprehensive database of frequently changing inventory and is dedicated to offering the lowest prices without compromising its service. It also acts as an information service, and works closely with manufacturers to keep up to date with topics such as online upgrades and technical updates. Such information is available for download directly from the site with an aim to translate the labyrinth of technical jargon into layman's terms, as well...

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