Monster.ca - Monster Success

In 2005, the Canadian economy was the strongest it had been in decades, outpacing all of the G8 countries.
Agency: Bos

Monster.ca – Monster Success

Winner: Best Insight - GoldOff to a Good Start - Silver

EXECUTIVE SUMMARY

Business Results Period (Consecutive Months): June 2005–December 2005

Start of Advertising/Communication Effort: May 15, 2005

Base Period for Comparison: Calendar 2004

In 2005, the Canadian economy was the strongest it had been in decades, outpacing all of the G-8 countries. Unemployment was at a record low, making it difficult for Canada's top employers to find and hire top talent. As a result, the demand for online recruitment was especially strong, with competition particularly fierce, and Canada's Workopolis leading the pack.

Despite...

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