TV viewing patterns in Internet access homes

Heikki J. Kasari

The main objective of this paper is to provide new information on the viewing patterns in homes with Internet access.

TV Viewing Patterns In Internet Access Homes

Heikki J. KasariThe Finnish Broadcasting Co.

Finland, Land of IT

What do you know about Finland? Lately Finland has become known as a technologically-oriented country with one of the highest per capita densities of mobile phones and Internet connections in the world. Internationally known IT companies, such as Nokia and Sonera, have their headquarters in Finland.

National television programmes are broadcast on four television networks. Two of these are public-service channels, while the other two are commercial channels funded through advertising. The state-owned Finnish Broadcasting Company (YLE) broadcasts national programmes on TV1...

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