ZOOM! Creating new interactive media platforms for children
How applied research informs the successful transformation of existing media technologies
Kate Taylor WGBH, Public Broadcasting Station of BostonMichael Cohen Applied Research & Consulting LLCPat Tobin Applied Research & Consulting LLC andPamela Laws Applied Research & Consulting LLC
BACKGROUND
In the 1970s, WGBH in Boston aired an extremely successful interactive television program for children. ZOOM celebrated the creativity, intelligence and imagination of its viewers and encouraged a hands-on, 'mind-on' approach to all areas of learning. The show featured a consistent cast who met in...