The Rory Story
Tom RayfieldRory Sutherland is the executive creative director of OgilvyOne Worldwide, the world's largest direct marketing agency.
How did you get your first job in advertising?
As a graduate trainee at the then Ogilvy & Mather Direct, now OgilvyOne.
Which single ad or campaign has given you the most pleasure?
I enjoy pitches immensely, for the strategy every bit as much as the ads. Indeed I seldom really enjoy one without the other. I also enjoy seeing the best of our work on American Express.
What do you enjoy most about your job?
The 'job' bit....