ITV into Channel 3; 2: Will the hits keep coming?

A detailed examination of the relative success of ITV, in comparison with other broadcasters, in keeping up the necessary supply of high-rated programmes, and how this may be affected in the new and coming world of the new franchisees, BSkyB, and an independent Channel Four.

ITV into Channel 3 2: Will the hits keep coming?

William Phillips

From 1993 ITV will be changed in its constituent companies, their methods of collaboration and the nature of the competitive challenge to their federal network. Thames Television, whose origins stretch back to the system's earliest days and which contributes more ratings than any other franchises, will survive, if at all, only as a subcontractor. Of the other six big companies, Yorkshire - already the weakest - has saddled itself with onerous, unavoidable outgoings, while TVS, seen in 1980 as the network's new rising star, has...

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