Data, Data Everywhere, But No Competitive Intelligence in Sight
The Evolution of an Intranet to Manage and Disseminate Competitive Intelligence
Alecia S. HeltonAlecia Helton & Co., USA
With apologies to Samuel Taylor Coleridge, I believe that data, data everywhere, but no competitive intelligence in sightdescribes a lot of the competitive intelligence systems in place today. The effort required to acquire and analyze relevant and reliable data is often so great that the final stage of the system, dissemination of competitive intelligence to those who need it for decision-making when they need it, is often left to happenstance....