Advertising on the internet

The year 1999 could be dubbed the 'Year of the Internet'. The medium has generated more news and comment than almost any other topic and has become a key part of many people's working and leisure lives.

Advertising & the Internet

The year 1999 could be dubbed the 'Year of the Internet'. The medium has generated more news and comment than almost any other topic and has become a key part of many people's working and leisure lives. This article looks at the data that has been produced concerning the spread of the Internet as a medium, the Internet as a vehicle of advertising and the amount of money spent by Internet-based companies on advertising in the traditional media. However, a warning is required regarding the statistics presented below. The Internet is a very new medium and...

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