UPS: Made in China 2.0: A win-win approach to elevate the state of Chinese manufacturing
Campaign Details
Brand owner: UPSAgency: OgilvyOne Worldwide Shanghai, OgilvyOne Worldwide Singapore; Ogilvy Public Relations Beijing, Neo@Ogilvy Shanghai, Maxus Global Shanghai (Supporting Agencies)Brand: UPSCountry: ChinaIndustry: Business servicesChannels: Content marketing, Events experiential, Integrated, Internet - display, Internet - general, Internet - microsites, Magazines - business, trade, Mobile apps, Newspapers, Online video, Outdoor, out-of-home, Print - general, unspecified, Public relations, Social media, Sponsorship - media, Word of mouth, advocacyBudget:5 -...