Trend Snapshot: Chatbots
This Trend Snapshot includes:
- Trend overview: what it is and why it's important
- Brands ahead of the curve: examples from 1-800-Flowers, Pizza Hut and Askul
- What it means for brands: expert insight from Tom Ollerton of We Are Social, Adam Hirsch of Edelman Digital, Anna Fogg of Naked Communications and Chris Constantine of Syzygy
- What we can expect: where this trend might lead
- Next steps: how to respond
- Further reading: where to find more on this subject
Trend overview
Chatbots are automated tools which can serve various consumer needs – from...