U.S. Center for Disease Control (CDC): Tips from former smokers campaign - Saving lives one quit attempt at a time
Agency: Arnold Worldwide
Objectives
Despite the fact that smoking rates have reached record lows, tobacco use is still the single largest preventable cause of death in the United States. Over 1,300 people are killed every day by tobacco-related disease. For every person who dies from tobacco use, another 30 Americans continue to suffer with at least one serious tobacco-related illness. 16 million live with crippling health consequences caused by smoking, and that number has doubled in the last four years....