BeHEARD: Rare Genomics Institute – BeHEARD competition
Sarah Park
Campaign details
Brand: BeHEARDBrand owner: Rare Genomics InstituteAgency: Rare Genomics InstituteCountry: GlobalIndustry: Healthcare services, providersChannels used: Content marketing, Events & experiential, Internet - display, Internet - microsites, Online video, Print - general, unspecified, Public relations, Social media, Word of mouth, advocacyMedia budget: $500k - $1 million
Executive Summary
BeHEARD (Helping Empower and Accelerate Research Discoveries) is a global rare disease science competition hosted by the Rare Genomics Institute (RG). The program provides rare disease researchers with an opportunity...