Mobile, social and visual communications: Insights from Facebook and Instagram
Emily BarleyWarc
"It's all about people and technology – not just technology," according to Ed Couchman, head of agency relations at Facebook. And Facebook certainly has no shortage of people – with one billion users every month the social media giant has a unique window into the world and has been using its position to track social networking behaviour changes.
He shared the top three changes it has observed in recent years with an audience at the CMA International Content Marketing Summit, held in London in December...