Treboom Brewery Bottle Range

This case study describes how the microbrewery Treeboom utilised a high visual impact and innovative packaging to launch a bottled range of its beers that stood out from the crowd.

Treboom Brewery Bottle Range

Campaign details

Category name: BeveragesAgency: United by DesignAdvertiser: Treboom Brewery

Executive summary

"For a relatively new microbrewery we needed to make people aware of Treboom Brewery and tempt them to try our beers for the first time. The label designs have made a huge impact on our confidence in promoting our brand. Without a doubt they have grabbed the attention of buyers and consumers in a very crowded market.

The label designs have been so successful in grabbing attention that we have decided to redesign our pump clips to reflect our bottle labels. We...

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