Books that influenced me
Simon Glover, managing director and founding partner, ODD
Simon Glover co-founded creative agency ODD in 2002. He had previously created award-winning retail design solutions for Orange and Marks & Spencer and helped to form the marketing department for architects Farrell & Partners. He also worked on innovation and new product development for Unilever, Samsung, Pace, LG and British Airways.
1. Small, Medium, Large, Extra-Large
By Rem Koolhaas and Bruce Mau
Published by Monacelli Press; 2nd edition, 2002
We started our agency having come from architecture and product design and this was the book throughout most of...