Flamingo: We Reprezent
Flamingo
Summary
Flamingo recently launched a sustainability program to provide pro-bono research to small charities. For 2014 we chose to collaborate with the team at Reprezent radio, a community based initiative helping to give voice to some of London's most disenfranchised young people.
Reprezent urgently needed to understand the big issues impacting the lives of their audiences, and how these insights could be transformed into powerful social messaging and behaviour change campaigns on-air and online
We worked with Reprezent to design a person-centered set of methodologies, both digital and face-to-face, designed to uncover the hidden truths about...