The Museum of the Great War: Facebook 1914
Agency: DDB ParisAdvertiser: Musée de la Grande Guerre do Pays de MeauxBrand: Musée de la Grande Guerre do Pays de MeauxCountry: France
Summary
The Museum of the Great War is a relatively new museum. It opened in 2011 with a double aim:
- offer a new vision of World War 1 (WW1), "on a human level".
- promote the memory of this war, particularly by connecting with the younger generation.
In France, as in many other parts of the world, young people spend more time...