Ministry of Sound, from London nightclub to global music brand: How the music label has ridden the waves of digital disruption
Lena RolandWarc
Lohan Presencer, Chief Executive of Ministry of Sound, a UK owned music brand, shared his learnings on how the business has successfully navigated the waves of digital disruption at a briefing hosted by Hall & Partners, the brand and communications research agency, in London in February 2014.
Established in 1991, Ministry of Sound started life as an iconic London nightclub and is now the largest independent music company in the world, known globally as specialists in...