O2: Priority Moments for independent business
Campaign details
Advertiser: O2Agency: R/GA LondonCategory: Location BasedRegion: EMEA
Strategy
Priority Moments for Small Businesses is the latest evolution of O2's Priority customer loyalty proposition. O2 asked us how to make the location-based deals service more rewarding for all their customers – including small business customers.
Priority Moments Local extends the service to include offers from independent businesses across the UK. It gives small businesses powerful mobile marketing tools – letting them create, manage and measure offers for the Priority Moments app – and puts them in...