Trumpeting the new Power of Quiet

This article highlights the trend towards the desire for tranquillity, in the face of growing technology-related tensions.

Trumpeting the new Power of Quiet

Melanie HowardFuture Foundation

Organisations ranging from Ikea to airports are striving to fulfil the human need for tranquillity.

The antecedents of one of the Future Foundation's favourite new trends, the Power of Quiet, are various and heavily intertwined, like the roots of a well-established plant that has just bloomed spectacularly after several years without flowers. It counters the growing technology-fanned tensions with a soothing rebalancing of values and perspective. It is a trend that is both new and familiar at the same time, building on deeper human needs with a raft of imaginative...

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