e-nettet: Outdated Pricing Model

The Danish portal for financial real-estate data, e-nettet, wanted to retain customers but faced growing competition.

e-nettet: Outdated Pricing Model

Dialog Factory

Entry Information

Category: Information TechnologiesCountry where program ran: DenmarkDate program started/ended: April-June 2010

Product Description: e-nettet is is owned by the financial sector in Denmark and among other things provides online documentation that real estate agents, lawyers and banks needs for preparing and completing a real estate sale. e-nettet is an online portal.

Advertiser/Client Name: e-nettet A/SMedia Channels: Direct Mail Web Development Website:www.nyprismodel.dk

Strategy

Marketplace challenge:

e-nettet has historically had almost a monopoly and has been the only vendor able to gather...

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