eBay busts three mobile "myths"
Mrinalini Loew, Head of Mobile Product Experience for eBay, says the company's mobile app currently boasts high ratings and positive customer reviews in both Apple's App Store and Google Play.
But, only a few years ago, that wasn't the case.
"Our mobile journey [started] well, and now it's going well," she explained. "But, in the middle, we had a little hiccup."
At the 2016 Mobile Innovation Summit – an event held by the Innovation Enterprise in San Francisco – Loew explained how the ecommerce giant escaped this rut by customising its mobile experience...