Campaign details
Brand: The New Zealand Heart FoundationBrand Owner: The New Zealand Heart FoundationLead Agency: Barnes, Catmur & Friends DentsuContributing Agency: Flying FishCountry: New ZealandIndustries: Public healthMedia Channels: Direct marketing, Online display, Outdoor, out-of-home, Radio, Social media, TelevisionBudget: Up to 500k
Executive Summary
Reading this could save your life
Do you feel okay while reading this? Perhaps short of breath, or fatigued? A dull pain in your shoulder? Like scores of New Zealanders every day, you might be having a fatal heart attack and not...