MUSE: MUSE Events

This case study describes an experimental new event concept – MUSE – in Boston, USA, to showcase new developments in healthcare, which led to MUSE's expansion to other US cities.

MUSE: MUSE Events

Committed to shaping the future of digital health, Klick health introduced an experimental new event concept called MUSE. A modern-day salon and exciting alternative to traditional industry conferences, MUSE unites the worlds of science, art and technology to inspire and connect the who's who in health in a way that's as inspirational as the advances that technology has been making in health. MUSE features a unique blend of inspirational ted-like talks, electrifying musical performances, thought-provoking technology installations, and mind-blowing food in an intimate club-like environment, not typically associated with conferences and think tanks. Since debuting in Boston...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands