Growing appetite for C-stores: Opportunities remain for growth

Despite their size, convenience stores (C-stores) wrestle away a big market share from other types of stores: there is now one C-store for every 2,000 people in the US and year-over-year sales grew 4.9% in 2012, compared to 3.7% growth for the marketplace overall.

Growing appetite for C-stores: Opportunities remain for growth

Defining Convenience Stores

For this report, convenience stores (C-stores) are 800 to 5,000 square-feet, carry 500 to 1,500 SKUs and include stores that may or may not sell gasoline and offer fast food services.

Making a Store Convenient Can Be Hard Work

Convenience stores may be small, but they wrestle away a big market share from other types of stores. It takes persistent effort to meet evolving consumer demands and to compete. It also takes the right information. Where do C-stores stand in the marketplace? Who is shopping at convenience stores and...

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