Canon EOS 7d: Beyond The Still
Grey New York
SUMMARY
We created Canon’s “The Story Beyond The Still” concept to radically change the way people think about Canon DSLR cameras. It demonstrated their pioneering Full HD video with an HD video contest that showed how every frame can be as beautiful as a still photograph. Furthermore, the contest launched the new Canon EOS 7D, offering our hard-to-convince target of aspiring filmmakers a more affordable high-end DSLR, along with the ability to shoot big screen quality films without the big Hollywood price tag. This, coupled with a forum to showcase their...