AI and native advertising, a perfect match
Programmatic native advertising
This article is part of a series of articles on programmatic native advertising. Read more
The integration of AI into native advertising is a game changer. The days of poorly targeted ad experiences are numbered, as tools like IBM's Watson can deliver deep insights and analysis at huge scale and put them into meaningful context, leading to better, efficient campaigns that deliver on RoI and much more.
The rise of machine learning and advanced artificial intelligence (AI) tools like IBM's Watson might have a few marketers...