A. Lange & Söhne - The Lange Time Zone Event

A. Lange & Söhne, a small, exclusive German manufacturer of the finest luxury mechanical watches, wanted to raise international brand awareness by introducing a new milestone product, the Lange 1 Time Zone.
  

A. Lange & Söhne – The Lange Time Zone Event

Brand Name: A. Lange & Söhne – The Lange Time Zone EventAdvertiser: Lange Uhren GmbHAgency: Scholz & Friends, BerlinPrize: Gold/Special Mention to Grand PrixCategory: Luxury & Fashion

SUMMARY

A. Lange & Söhne, a small, exclusive German manufacturer of the finest luxury mechanical watches, wanted to raise international brand awareness by introducing a new milestone product, the Lange 1 Time Zone. The aim was to build enthusiasm for the brand among watch aficionados worldwide. The idea was to...

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