World Vision Canada: Horn of Africa crisis response
Russ Reid
Entry Information
Country where program ran: CanadaProgram start date: 02/10/12Program end date: 02/21/12Advertiser/Client Name: World Vision CanadaProduct/Service Description: World Vision Canada is a leading international relief organization that reaches out to children and families struggling with poverty, hunger, sickness and despair. Their annual Middle Donor Campaign is a vital source of revenue that supports life-saving programs and helps meet current critical needs.Category: Not-For-Profit (NFP)
Strategy
Business problem
Middle donors are the lifeblood of a nonprofit organization. Most of World...