The Vietnamese celebration of Lunar New Year (Tet) was around the corner. OMO, Unilever's marketing leader detergent brand in Vietnam, wanted to take this opportunity and thank millions of Vietnamese mothers for the great faith they had shown in the brand.
OMO: Say it with kids
The Warc Prize for Asian Strategy is Asia’s first competition set up to reward brilliant strategic thinking in marketing. Marketers and agencies across Asia (excluding Pacific) were asked to submit case studies that demonstrated...
