Context and reflection: newspapers and classifieds

In a speech given at the Publicitas Swiss Publishers Conference, Earl J. Wilkinson considers how consumers and the market place are dictating changes to newspapers and classifieds.

Context and Reflection: Newspapers and Classifieds

Speech given at Publicitas Swiss Publishers Conference

Earl J. WilkinsonINMA

In recent months, so much focus has been on how newspapers are changing formats and designs. On how our products today are so different from what we produced 10, 20, and 30 years ago.

Despite our protests to the contrary, we are an industry of artists in love with our own work.

There are worse things in life.

Yet...

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