Shackleton: Cacambiator

Shackleton

Entry Information

Category: Business and Consumer Services
Country where program ran: Spain
Dates program started/ended: December 2011 – February 2012

Product Description:

Shackleton is an advertising group founded in Spain in January 2004 by Pablo Alzugaray and Juan Nonzioli. In its first eight years, it established offices in Madrid and Barcelona and employs over 200 professionals and offers creativity in all disciplines: TV, print, outdoor, radio, digital, direct marketing, social media, PR, events, ambient as well as customer intelligence and strategic consultancy.

Advertiser/Client Name: Shackleton
Media Channels: TV/Video/Radio, Web Development, Direct

Website: http://www.judgingishard.com/campana/echo/cacambiator

Strategy