Intel Corporation: Exhibition Stand

Temporary exhibitors & experiential environments

2LK Design Ltd

EXECUTIVE SUMMARY

At the Consumer Electronics Show 2010 2LK Design provided the Intel Corporation with a presence that made a significant commercial impact, and provided a distinct improvement on the success indicators of previous years.

With a challenging brief, to create more with less’ – in terms of budget and space – we designed a stand that exceeded every performance metric. Not only the obvious ones of visitor numbers, demo trials etc., but the unique design also significantly contributed to a massive increase in press and social media activity which in turn increased traffic, awareness of Intel, and its products.

The impact of the stand design was spectacular: -