WARC subscribers can read
Importance of advertising in spurring economic growth
Addressing the 4A's (the American Association of Advertising Agencies) 1926 Annual Meeting, U.S. President Calvin Coolidge discusses the volatile state of the American economy and argues that an increase in advertising spending will provide a stable base for recovery.
By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
Access unbiased, evidence-based insights that save you time and help you make marketing choices that work.
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
You’re in good company
We work with 76% of the world’s top agencies and 80% of Forbes most valuable brands*.