Consensus Adspend Forecast: Global advertising expenditure to rise by 4.4% in 2011

Warc's latest Consensus Ad Forecast

Consensus Adspend Forecast: Global advertising expenditure to rise by 4.4% in 2011

Suzy Young and Stephen Whiteside Warc

Click here to access Warc's Consensus Forecast page, including links to the full datasets

Global adspend is predicted to rise by 4.4% in 2011 according to Warc's latest Consensus Ad Forecast, representing a downward revision from the 5.1% increase predicted in April. (To access a full version of the Consensus Forecast, providing a detaile.)