Speed Read - Co-opportunity: Join up for a sustainable, resilient, prosperous world

John Grant, John Wiley & Sons (2010) (view on Amazon)

cover imageIntroduction

John Grant might be familiar to Generation X marketers for his involvement with St Luke's, the ad agency he co-founded in 1995 as a non-hierarchical co-operative owned by its staff. In Co-opportunity, Grant applies those same principles on a much grander scale: to offer a vision of society reorganised along communitarian, collaborative lines to avert what he otherwise predicts will be an environmental crisis triggered by climate change.