http://www.warc.com/news Summaries and links to the full text of the latest Warc News from around the world. 2009 Copyright and database rights owned by Warc. Fri, 05 May 2006 14:33:00 GMT Warc news@warc.com webmaster@warc.com 5 http://www.warc.com/news/topnews.asp?ID=25913 Warc LONDON: ITV has reported a resurgence in advertising spending, led by food retailers, cosmetics brands and telecoms. The results mark the best rate of ad growth at the firm since 2007.ITV now believes that total revenue will be up... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25914 Warc NEW YORK: News Corporation's Fox Audience Network FAN and WPP Group have forged an alliance that will see the two companies share key consumer insights from the digital space, it has been announced. Under the terms of the deal,... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25912 Warc LONDON: Unilever, the world's third-biggest food and consumer goods group, has taken one further step towards recovery with a 3.6% rise in third-quarter sales.The Anglo-Dutch firm's second successive quarter of volume growth has been triggered partly by selective price... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25911 Warc HONG KONG: Agencies must address "an apparent lack of consumer trust in digital advertising" in order to capitalise on the new technology's long-term potential, the CASBAA conference heard yesterday. Bernhard Glock, president of the World Federation of Advertisers, told... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25910 Warc NEW YORK: News Corporation has reported an 11% increase in profits in Q3, prompted largely by cable TV growth in the US.Despite a 4.1% fall in revenues to $7.2 billion €4.8bn; £4.3bn in the last quarter, the media conglomerate... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25909 Warc BEIJING: Fake handsets produced in China are flooding emerging markets such as India, Russia and Brazil to the detriment of branded manufacturers such as Nokia, says a new report. China's 'grey' market phone shipments will soar to 145 million... Fri, 6 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25908 Warc NEW YORK: Advertisers are currently "totally focused on cost", but new media and developing countries are still attracting considerable attention from marketers seeking to drive growth during the downturn, according to Sir Martin Sorrell, chief executive of WPP Group,... Thu, 5 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25907 Warc DIDCOT; OXON: Despite the threat of a looming court battle with the powerful Barclay Brothers, variety retailer Alworths will defiantly open its doors for the first time this morning.Born out of the ashes of the now-defunct Woolworths operation -... Thu, 5 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25906 Warc SHANGHAI: Scottish whisky label Glenfiddich is on the hunt for a 'brand ambassador' to sell its flavoursome virtues to the Chinese.Boutique agency Can Create, part of the McCann Worldgroup empire, aims to use community forums, blogs and PR events... Thu, 5 Nov 2009 00:00:00 GMT http://www.warc.com/news/topnews.asp?ID=25905 Warc NEW YORK: Cable TV company Viacom Inc, which posted a 15% rise in net income for Q3 this week, believes that the TV advertising sector is set for what may be a mini-boom as the holiday season begins.After... Thu, 5 Nov 2009 00:00:00 GMT