APG Creative Strategy Awards 2009
Grand Prix: Xbox Halo 3
(T.A.G./McCann Erickson)
Gold winners
Eurostar
DTC
The story of the
Somers Town movie
Diamond Bride: more happy than married
(inc. video)
Kent Council
RSPCA Australia
House, a new type of communication channel
Creating new respect for a household name
(inc. video)
Silver winners
Axe
British Heart Foundation
Make Axe part of Japanese guys' morning routine
Yoobot:
Playing with obesity
(inc. video)
Comparethemarket.com
Department for Transport
How a loveable meerkat became
the answer
(inc. video)
The very uncomfortable
speed campaign
(inc. video)
Johnnie Walker
Lynx
Keep Walking into the Chinese market
Get in there: how the Lynx Effect evolved to stay fit
(inc. video)
Nike 5
Nokia Supernova 7610
How planning came to embarass Wayne Rooney
Communication design for a new handset
(inc. video)
PC World
Skcin
Conquering a new world of tech consumers
Computertan.com anti-skin cancer campaign
Volkswagen
A continuous focus on the ideal web experience
Bronze winners
Air Action Vigorsol
Barnardo's
Communicating a blast of fresh air
(inc. video)
Do kids like these deserve your money?
(inc. video)
British Heart Foundation
Orange Gold Spots
Watching your
own heart attack
(inc. video)
Don't let a mobile phone ruin your movie
(inc. video)
PG Tips
Royal Mail
The chimp rises for the iconic tea brand
(inc. video)
Generating growth from fulfilment mail
(inc. video)
Sony
Stella Artois
How Sony Australia became "internet famous"
Sometimes it’s where
you set it - Stella 4%
(inc. video)
The Economist
I never read
The Economist
(inc. video)
Stephen King
Trophy for
Strategy Agency
of the
Year
Winner:
BBH,
for:
Air Action Vigorsol
Axe - Japan
Barnardo's
Johnnie Walker
Lynx - Get in There
Runner-up:
Mother,
for:
Eurostar
Orange Gold Spots
Stella Artois
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