APG Creative Strategy Awards 2009

Grand Prix: Xbox Halo 3 (T.A.G./McCann Erickson)

Play video
Gold winners

Eurostar

 

DTC

Eurostar The story of the
Somers Town movie

 DTC Diamond Bride: more happy than married
(inc. video)


Kent Council

 

RSPCA Australia

Kent Council House, a new type of communication channel
 RSPCA Australia Creating new respect for a household name
(inc. video)



Silver winners

Axe

 

British Heart Foundation

Axe Make Axe part of Japanese guys' morning routine
 British Heart Foundation Yoobot:
Playing with obesity
(inc. video)


Comparethemarket.com

 

Department for Transport

Comparethemarket.com How a loveable meerkat became
the answer
(inc. video)

 Department for Transport The very uncomfortable
speed campaign
(inc. video)


Johnnie Walker

 

Lynx

Johnnie Walker Keep Walking into the Chinese market
 Lynx Get in there: how the Lynx Effect evolved to stay fit
(inc. video)


Nike 5

 

Nokia Supernova 7610

Nike 5 How planning came to embarass Wayne Rooney
 Nokia Supernova 7610 Communication design for a new handset
(inc. video)


PC World

 

Skcin

PC World Conquering a new world of tech consumers
 Skcin Computertan.com anti-skin cancer campaign

Volkswagen

  
Volkswagen A continuous focus on the ideal web experience
   


Bronze winners

Air Action Vigorsol

 

Barnardo's

Air Action Vigorsol Communicating a blast of fresh air
(inc. video)

 BarnardoDo kids like these deserve your money?
(inc. video)


British Heart Foundation

 

Orange Gold Spots

British Heart FoundationWatching your
own heart attack
(inc. video)

 Orange Gold Spots Don't let a mobile phone ruin your movie
(inc. video)


PG Tips

 

Royal Mail

PG Tips The chimp rises for the iconic tea brand
(inc. video)

 Royal Mail Generating growth from fulfilment mail
(inc. video)


Sony

 

Stella Artois 

Sony How Sony Australia became "internet famous"
 Stella Artois Sometimes it’s where 
you set it - Stella 4%
(inc. video)


The Economist

  
The Economist I never read
The Economist
(inc. video)

   




Stephen King
Trophy for
Strategy Agency
of the
Year

Winner:

BBH,
for:

Air Action Vigorsol
Axe - Japan
Barnardo's
Johnnie Walker
Lynx - Get in There

Runner-up:

Mother,
for:

Eurostar
Orange Gold Spots
Stella Artois






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