European Advertising and Media Forecast
UK Drink Pocket Book 2006: Overview Page 1 of 4  

The essential guide to the UK drinks industry
UK Drink Pocket Book 2006
Imprint:
WARC

Published:
November 2005

ISBN:
1-84116-176-4

Format:
PDF (print edition no longer available)

Price:
US$76.00

Published in association with ACNielsen
REVIEWS OF PREVIOUS EDITIONS
"The best single source of data available, containing a huge amount of information presented clearly and consistently."
Andrew McNeill, Institute of Alcohol Studies
"... the finest annual marketeers' profile of drinking in Britain..., and it gets better with every issue."
The International Wine & Food Society
The Drink Pocket Book 2006 (now available only in PDF fromat) - provides detailed statistical profiles of the wine, spirits, beer, cider and soft drinks markets.
Thousands of vital drink industry facts are crammed into over 224 pocket-sized pages - the sort of practical information you need to help you analyse your markets and plan your business.
Included in 2006 edition:
  • Comprehensive data on alcohol consumption
  • Frequent purchasers
  • Alcohol expenditure
  • Top ten brands by category
  • Advertising expenditure
  • Binge drinking
  • Imports and exports
  • Drink driving
  • Historical trends and future projections
The PDF file will be e-mailed to you upon receipt of payment (immediately for online credit card orders).


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