The Warc Prize for Asian Strategy 2014

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The Warc Prize for Asian Strategy 2014

The Warc Prize for Asian Strategy is Asia's leading competition recognising great strategic thinking in marketing. 2014 marks the Prize's fourth year. The US$10,000 cash prize is free to enter and will be awarded to the case study that demonstrates the best strategic thinking in the region.

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Warc Prize 2014 news

Deadline extended for Asia Prize

Senior executives from Nestlé, Ogilvy India and GroupM China are among the final selection of judges.

Chaired by Freddy Bharucha, CMO Asia at Procter & Gamble, the full judging panel includes a further nine senior client-side marketers and agency-side executives.
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Warc Prize 2014 - Videos

Tony Harris, CEO of BBDO Guerrero, discusses last year's winning case study, 'It's more fun in the Philippines'

Watch more videos


Warc Prize 2014 - Judges

This year's judging panel will be chaired by Freddy Bharucha, Chief Marketing Officer for Procter & Gamble Asia.

He will be joined by senior executives from companies including Unilever, Nestlé, Great Eastern, Coca-Cola, Mondelez International, BBH, BBDO, PHD, Wieden + Kennedy and TBWA.

Meet all of the judges on the panel


Read the Asia Strategy Report to uncover the thinking behind the winning case studies in 2013.

Find out what we learned from the 2013 Prize.

View the 2013 Prize page for all entries and analysis, including advice from Martin Weigel on how to impress the judges with evidence of effectiveness, plus comments from the judges.


The Warc Prize for Asian Strategy 2014 is now closed for entries.

The case studies will be sent to judges for review over the summer.

The shortlist will be released on 30th September. The winners will be announced at an event in Singapore in late October.

Stay tuned for more news on this site.

In the meantime, you can still:

> read the Entry Kit
> view the Terms & Conditions


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