New Zealand Effies 2011

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New Zealand Effies 2011

Meeting challenges and succeeding

The Communications Agencies Association of New Zealand presents Effies winners that combine all the disciplines of a successful marketing program.

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AGENCY OF THE YEAR

Most Effective Agency of the Year award went to Draftfcb.

New Zealand Effies 2011

As well as taking home Best in Show, for the Ministry of Health: The Journal campaign, the team had a total of 11 entries making it through to the final round

The Interpublic agency won a total of five gold, two silver and one bronze Effie awards.


GOLD EFFIES

V: The energy to do extraordinary things

V Energy Drink - Pomparkour

DB Export: The untold story

Fuji Xerox: Fujikistan

ALAC: Influencers campaign

Ministry of Health: Getting through depression


SILVER AWARDS

Air New Zealand: Reinventing long- haul travel

Air New Zealand

Pepsi Max It Jobs

Fisher & Paykel: Live a Haier life

Honda Insight: Less is more

New Zealand Lotteries: What would you do for a ticket?