Subject Index
 

This 1998 DMA ECHO entry was created by XXX for Mystic Color Lab, a mail order film processing service. The objective of this direct mail campaign was to retain customers during the busy Christmas sea ...

This 1998 DMA ECHO entry was created by XXX for Bradesco Insurance. The objective of this campaign was to sell personal insurance policies in a very short time. A cross-selling action was targeted to ...

This 1998 DMA ECHO entry was created by XXX for John Hopkins Hospital. The objective of this campaign was to raise funds for the hospital's Comprehensive Diabetes Center. The effort consisted of a tar ...

This 1998 DMA ECHO entry was created by XXX for Ford Motors. The objective of this multimedia campaign was to launch the all-new Ford KA to the Danish marketplace.