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Profile
1.
Agency Profile: Universal McCann (US)
Agency Profile in association with Adbrands, April 2008
This Agency Profile provides key details and analysis of Universal McCann, including its latest activities, market position, financial performance, Brands, structure and history, together with onward ...

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Read: 7 times
Award-winning case study
2.
Syndol - How new thinking and a massage showed that life can begin at 30
Nick Thompson, Adele Fogarty and Jo Whitby, Institute of Practitioners in Advertising, Gold, IPA Area Effectiveness Awards, 2003
This case study demonstrates the contribution made by some impactful and unusual advertising in the rejuvenation of Syndol, a 30-year-old brand of painkilling tablets. Pharmaceutical advertising is of ...

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Read: 36 times


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