Subject Index
 

Previous pageNext pagePage 1 of 1

Main Index Categories
> Marketing Intelligence (16122)
> Agencies (5068)
> Q - R (219)
> Rapp Collins Worldwide / Chicago (9)
-----------------------------------------
all[9]papers[0]cases[9]news[0]classics[0]
Sort by:
 Date      Most read
Narrow by:
Search within results:
Start searching...
Reset search
Print  |  Email  |  Add to My Folder
My preferred format is HTML  |  Change to PDF

Case Study
1.
'HAT'
Kelly Adams and Christina Calvit, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide, Chicago for MCI Telecommunications. For this campaign, MCI teamed with United Airlines to offer a compelling reason why consumers should ...

Summary | Full Text | More Like This
Read: 0 times
Case Study
2.
'CAKE'
Mike Daley and Christina Calvit, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide, Chicago, for Hyatt Hotels & Resorts. The objective of this direct mail campaign was to generate leads from meeting planners. The campaig ...

Summary | Full Text | More Like This
Read: 3 times
Case Study
3.
'Be an Angel'
Kathy Wisner, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide/Chicago for Children's Memorial Hospital. The objective of this campaign was to raise funds from corporations by encouraging them to purc ...

Summary | Full Text | More Like This
Read: 1 times
Case Study
4.
'Be an Angel'
Kathy Wisner, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide/Chicago for Children's Memorial Hospital. The objective of this catalog campaign was to raise funds from corporations by encouraging them ...

Summary | Full Text | More Like This
Read: 1 times
Case Study
5.
'Be an Angel'
Kathy Wisner, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA Bronze ECHO winner was created by Rapp Collins Worldwide/Chicago for Children's Memorial Hospital. The objective of this print campaign was to raise funds from corporations by encouragin ...

Summary | Full Text | More Like This
Read: 1 times
Case Study
6.
'In Difficulty Lies Opportunity'
Kathy Wisner, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide/Chicago for PLATINUM technology. The objective of this multimedia campaign was to drive attendance to a seminar providing information on ...

Summary | Full Text | More Like This
Read: 1 times
Case Study
7.
Yikes/Whoa
Kathy Wisner, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide/Chicago for PLATINUM technology. The objective of this print campaign was to generate leads for PLATINUM technology's application develop ...

Summary | Full Text | More Like This
Read: 0 times
Case Study
8.
'DAN AND JILL'
Christina Calvit, Direct marketing Association (US), ECHO Awards, 1998
This 1998 DMA ECHO entry was created by Rapp Collins Worldwide/Chicago for PLATINUM technology. The objective of this direct mail campaign was to generate leads for Oracle's suite of three database to ...

Summary | Full Text | More Like This
Read: 0 times
Case Study
9.
'Marketing Made to Order'
Anne Matheny and Stacy Shaw, Direct marketing Association (US), ECHO Awards, 1996
This 1996 DMA ECHO entry was created by Rapp Collins Worldwide, Chicago for Hyatt Hotels Corporation. The objective of the campaign was to develop an easy to use catalog that allowed individual Hyatt ...

Summary | Full Text | More Like This
Read: 1 times


1 Page:






































































WARC Publications  |  WARC Conferences  |  About Us  |  Links  |  Contact Us  |  Terms & Conditions
© 2008 Copyright and Database Rights owned by WARC

  |    |  
Subjects
SEARCHStart searching...
Start an Advanced Searchall subjectsfind a case studyDigitalProduct CategoriesMarketingConsumersAdvertisingBrandsMediaData