Warc index
 

This brief paper details a promotion where, for six weeks, customers at Irish Mace stores received a scratch card whenever they bought a Pepsi drink. By texting the unique number on the card to a give ...

This brief paper discusses Freshways campaign to promote awareness and the quality of their sandwich range. Special events, “free lunch” offers, and giving away free packets of crisps with promotional ...

This short paper centres around the launch of a new range of Freshways sandwiches at the IFEX exhibition to target key trade customers. One week prior to the event, they received an invitation to visi ...