Subject Index
 

Previous pageNext pagePage 1 of 1
Main Index Categories
> Marketing Intelligence (16120)
> Agencies (5068)
> I - J (398)
> IMP (1)
-----------------------------------------
all[1]papers[0]cases[1]news[0]classics[0]
Sort by:
 Date      Most read
Narrow by:
Search within results:
Start searching...
Reset search
Print  |  Email  |  Add to My Folder
My preferred format is HTML  |  Change to PDF

Case Study
1.
Tony Stone Images - creating the right image
Marion Harding, Account Planning Group (UK), Creative Planning Awards, 1999
Campaign in 1997 by IMP for Tony Stone Images. Task: to alter creatives' perceptions of stock photographic imagery, and produce a catalogue they will look at and take seriously. Research among creativ ...

Summary | Full Text | More Like This
Read: 10 times


1 Page:












































































WARC Publications  |  WARC Conferences  |  About Us  |  Links  |  Contact Us  |  Terms & Conditions
© 2008 Copyright and Database Rights owned by WARC

  |    |  
Subjects
SEARCHStart searching...
Start an Advanced Searchall subjectsfind a case studyDigitalProduct CategoriesMarketingConsumersAdvertisingBrandsMediaData